Tag: Marketing

AST Kicks Off 2018 with Annual Company Meeting and Celebration!

AST held its Annual Kick-off Meeting and Celebration on January 19 in Naperville, IL.  Team members from around the globe gathered to hear leadership discuss the present and future state of AST and acknowledge significant achievements from 2017.  The meeting

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Seven Evaluations for Second-Generation MDM Tools

David Loshin provides seven evaluation considerations for selecting MDM solutions in this article.  His portrayal of second-generation MDM tools will surely excite many data management professionals.  Before discussing further, it’s worth mentioning that he definitely got it right in his book, Master

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Empower Enterprise-Wide Reporting with Oracle Data Relationship Management

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Can you imagine a world in which an organization’s data warehouse and data marts were aware of new GL accounts and cost centers before they were active in the GL? How valuable would a monthly financial close process be that included

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Maximize Marketing Investment with the Data-Driven Cloud

Many organizations are stymied by the sheer volume of choice in modern marketing tools. Our customers frequently ask: Why is Master Data Management (MDM) important when we discuss marketing? How can Cloud solutions benefit us? What is the best way

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